Communicating during a crisis of any size is complex, high-stakes, and one of the most challenging actions for a school leader.  Entire books have been written on responding to a crisis and crisis communications. In this blog post, DehlerPR will focus on “When to communicate” and will use the communications rubric: Who needs to know, What do they need to know, and When do they need to know, to outline the crisis response. The extensive experience of the DehlerPR Team has prov

Superintendents aren’t just leading schools—they’re building communities. The earlier you start engaging in regular, consistent, two-way conversation with stakeholders, the stronger your foundation will be.

Setting the Stage for a Successful Communications Audit People don't care how much you know until they know how much you care. ~ Theodore...

Every week, there’s another regional or national story in the news about “dysfunctional” school boards - districts where governance takes...